Consulting

Business Consulting
And Workshops

Take your business to the next level

“Get your business talking and people talking about your business”

Coppertop Consulting offers a range of services in the corporate communication environment to fuel companies with positive energy. These services include strategy development, enterprise and communication strategy alignment, communication audits that seek to articulate the organisation’s vision.

Theoretical approach

General communication (interpersonal communication)
Communicating Your Business Strategy
Stakeholder and relationship management
Team communication
Change communication
Inspirational, strategic leadership and communication
Public speaking
Business and professional communication

Consultation and Workshop focus areas

SKILLS NEED ANALYSIS

Via an online questionnaire, skills gaps and personal development needs are identified. This is done both from the perspective of self-reflective identification of needs and the perspective of line managers on skills needed in their teams.

STAFF PERCEPTION RESEARCH

A safe feedback mechanism (an anonymous online questionnaire, with responses analysed through thematic, qualitative analysis) offers staff an opportunity to voice concerns and offer solutions to the way forward for the team and / or the organisation. Staff are requested to indicate areas of inefficiency, articulate needs, comment on strengths of the team and organisation, and offer insights into what they believe in terms of strategic direction. These first-person accounts are used to draw up a report that can serve as management intelligence in dealing with problematic corporate climate and leading on areas of concern. It also offers valuable insight and a channel of upward communication.

FORMULATION OF STRATEGIC DRIVERS

This management empowerment session outlines how to move from vision or mission statement to the strategic drivers that need to be in place to achieve the vision / mission statement. It moves to translate abstract, nominal concepts into observable, measurable indicators of strategy, vision and corporate values.

PROCESS MAPPING

If the communication objectives / strategic communication drivers are clear, the processes that link up to these objectives need to be mapped. This workshop maps processes by outlining the identified processes, describing the phases of those processes, achieving role clarity and clarifying phase ownership, and enhancing quality (effectiveness and efficiency) in communication processes.

Client Segmentation

Stakeholder relationship management optimises the symbiosis between and organisation and its stakeholders. Identifying and prioritising stakeholders aid in focusing relationship management energy and ensuring that all staff are aligned in terms of knowing who the stakeholders of an organisation are. Resource management based on derived value from relationships with stakeholders

QUALITY ENHANCEMENT

Quality enhancement speaks toward effectiveness (the degree to which something is successful in producing a desired result; doing the right thing) and efficiency (the ratio of the useful work performed to the total energy expended; doing the thing right). This session takes on key processes in the organisation and offers insight into enhancing the quality of these processes.

communication strategy

This theme is addressed with those in leadership with the aim of empowering them towards alignment between corporate strategy, corporate culture and strategic communication. It outlines the nature of strategic communication in the workplace and offers practical solutions towards integrating strategic communication into the enterprise strategy and performance management system.

Managing Performance and Output

Here the aim is to ensure that performance appraisal processes and agreements are aligned with organisational strategy and are structured to ensure understanding, role clarity and operational maneuverability. Performance appraisal is seen as a tool in the strategic management of staff’s output.

COMMUNICATION AUDIT

Communication audits seek to explore an organisation’s ability to communicate. It analyses and evaluates senders and communicated identity, audiences, channels and message formulation. An audit is conducted based on sound research methodology to provide detailed and rich recommendations on improvements. Basic brand research can also be included.